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a message that makes people aware of something or tries to persuade possible customers or clients to buy a product or service. Advertisers plan and design their advertisements to appeal to a specific audience (see target audience). They try to appeal to peopleâ??s concerns, e.g. about peer pressure, health, wealth, fame, fashion or community values. Advertisements promote awareness of a particular product or brand (see brand), e.g. a financial services group that owns a retail bank, a merchant bank and an insurance company could advertise each of these separately and/or advertise the brand as a whole.
consists of commands, e.g. Come here! Run away! See also sentence types: command.
a series of cartoon-like sketches that show what each scene in a film or advert will look. A...
you in both singular and plural. So, â??Iâ?? (first person) may address â??youâ?? (second...
a line giving the name of the writer of a story or article.