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a message that makes people aware of something or tries to persuade possible customers or clients to buy a product or service. Advertisers plan and design their advertisements to appeal to a specific audience (see target audience). They try to appeal to peopleâ??s concerns, e.g. about peer pressure, health, wealth, fame, fashion or community values. Advertisements promote awareness of a particular product or brand (see brand), e.g. a financial services group that owns a retail bank, a merchant bank and an insurance company could advertise each of these separately and/or advertise the brand as a whole.
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he, she or it in the singular and they in the plural.
in language: a punctuation mark used to show either possession, e.g. the girl's bags (...
(old-fashioned style) a style of writing and speaking that consistently uses out-of-date words...
a word or phrase that comes from another language, e.g. The veld (Afrikaans, meaning field) is...